I’m currently launching a marketing agency and would love to have you stop by and check out Constant Change Marketing. More details will be added there over the coming weeks. I haven’t written here at Free Agent Toolbox for a while and will continue to focus my time and energy on this new endeavor. Thanks for being along for the journey!
Constant Change Marketing
Episode 31 – Short Episode About Coming Changes
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In this super short episode Kevin discusses how the podcast is changing and what you can expect going forward.
Links:
- Episode 29 – Josh Gordon serves as guest co-host.
Have a question you’d like us to answer? Mail it to feedback@freeagenttoolbox.com or call us at 949-4AGENTS and leave a voicemail. We’ll play it in an upcoming episode and do our best to answer your questions.
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Memorial Day Tribute

On this Memorial Day, please join me in thanking all our military personnel, both past and present, for their sacrifices to the United States.
I am extremely thankful for the freedoms I have in our country. The dedication of our military to defending our freedoms allows free agents to enjoy the life and work we choose to pursue.
Picture courtesy of SpecialKRB.
Build Your Email List. Now!
I’ve talked previously about the importance of having a call to action on your homepage. One of the best calls to action for any site is to entice the user to give you their email address for something of value in return.
I met Jim Kukral at a conference in September, 2010. Jim has been an internet marketer as long as the internet has been around, and been quite successful. I asked him what was the most important thing a person could do when starting their online marketing efforts.
His answer: build your email list.
Get as many people on your list as possible. The more people on the list that want to hear from you the better engagement and conversion you will experience. Of course, this assumes you provide value and not only send “buy now” emails, constantly selling and not serving. You want to avoid email list fatigue.
Your mailing list is golden. The size and the quality of your list can lead to more sales because these are the people who have given you permission to contact them. They’re pre-qualified, so to speak. A large list gives you a network of people to engage who are more receptive to what you have to offer, whether for free or paid.
Next week I’ll discuss some tools for collecting email addresses on your site.
Are you actively building your list? If not, what are you waiting for?
Episode 30 – Michael Hyatt’s Latest Book and Free Agent Job Creation
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Ivan’s off working hard this week so Kevin talks about the first winner of The $100 Startup contest, the Facebook IPO, Michael Hyatt’s new book Platform and how free agents create substantial value without creating jobs for others.
There are still two copies of Chris Guillebeau’s new book, The $100 Startup, to give away! Send your business idea to feedback@freeagenttoolbox.com and why you could use a copy of the book to help you launch your microenterprise.
Links:
- Jelena Olvari won the first copy of The $100 Startup
- Facebook’s latest stock price
- Learn more about Michael Hyatt’s seven bonuses when you buy his new book, Platform, here.
- Investor’s Business Daily article on U.S. startups
Have a question you’d like us to answer? Mail it to feedback@freeagenttoolbox.com or call us at 949-4AGENTS and leave a voicemail. We’ll play it in an upcoming episode and do our best to answer your questions.
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